Five Good Books Every Digital Marketer Should Read
Think you know your customers? You better be more assured than just thinking you do, because your success depends on it! These books will be a guide.
Marketing
How to Stay Visible and Relevant Online
Oftentimes, one of the challenges that comes with digital positioning is sustained visibility and relevance. This process requires a lot of consistency accompanied with strategic research. In this episode, Joey Shekwonuzhibo and I explored some of the strategies you can leverage to ensure sustained relevance: 1. MONITOR YOUR ONLINE PERFORMANCE Monitoring your online performance via …
Four Reasons Why You Need Digital Visibility
Digital visibility isn’t just for big brands. It is essential for companies of every size including small businesses. In fact, increasing your digital presence is one of the best ways to skyrocket your reach both locally and beyond.
Rudiments of Effective Branding Through Social Media
The experience you create for a customer; encompassing of the visual, emotional, intellectual and tangible experience a customer has with your business is your brand! This is branding!
Four Things You Need To Know Before Starting An Online Business
Starting a business takes time and energy, and you must undergo periods of extended self-reflection to find a business idea that’s both realistic and viable.
A Beginner’s Guide to Social Media Management
With more than 3.5 billion people using social media—and a million more joining every day—we all know that no marketing strategy can survive without a digital (social media) structure. Every brand needs social media for effective visibility and sales.
Research and Storytelling in Advertising
Research and storytelling are two concepts that advertising cannot do without, with diligent research and great storytelling mechanism, your advert is bound to sit well with your target audience and set them up as a loyal customer to your brand for life.
Learn How to Increase Your Brand Online Visibility in 3 Ways
Business growth is a major concern for every business owner. If you want to start a business and become successful with it, you need to solve some meaningful problems. Execution is everything in business. Getting good online search visibility for your website can actually boost your business.
Applying Psychology to Human Interaction in Marketing.
According to Seth Godin, Marketing is our quest to make change on behalf of those we serve, and we do it by understanding the irrational forces that drive each of us